As part of Tchibo Ideas, a multi-stage campaign was carried out on the subject of health and fitness. Customers were actively involved in product development via a survey and a workshop with an expert. The results were presented on tchibo-ideas.de and on social media and formed the basis for a four-week online course.
Brand Tchibo ideas
Project SoMe content health campaign
Client Liquid Camapign
Service concept, art direction, supervision workshop, realization
Illustrations Patrick They
