for over 20 years, I’ve been shaping brands with bold ideas and striking aesthetics—first at Springer & Jacoby in Hamburg and Amsterdam, and later as a freelance art and creative director. My work spans national and international clients, with a focus on fashion, beauty, and lifestyle. From visual identities to campaigns, I help brands stand out with a clear, distinctive look. Along the way, my work has received 50+ national and international awards, while my passion for visual storytelling remains at the heart of what I do.
Since early 2023, I’ve been working with AI as an early adopter, exploring it not simply as a new technology, but as a powerful creative medium and an extension of my art direction practice. I combine AI tools with my experience in visual storytelling and art direction to create realistic, yet fantastical worlds, distinctive characters, and unexpected visual narratives.
My AI work has led to collaborations with international clients and brands, exhibitions, awards, and features. I’m also regularly invited to share my knowledge and perspective as a speaker, workshop leader, and podcast guest, and have given interviews on creativity, visual culture, and the changing role of AI in creative work.
I was recently featured by Leonardo.ai and Forbes Magazine as one of the world's top 50 women in AI design and creativity 2025.
Disciplines:
· Art + Creative Direction
· AI Prompting
· Advertising
· Corporate Design
· Editorial Design
· Social Media Campaigns
· Speaker
· Workshops
· Panel talks
Forbes Magazine + Leonardo.ai, March 2025
Publications + Press
2026.07 PAGE Magazine | Interview Character Lab
2025.07 Design Austria | Interview AOON Exibition
2025.03 Forbes Magazine | The female AI artists you need to know
2025.03 Leonardo.ai | 2025’s Power List: Top 50 female Al artists
2024.11 Campaign Germany | 20 of the best German and international AI artists
2024.08 Prompt Magazine #10 | AI Series: Jewelry
2024.06 Horizont | Calida presents AI-generated image series on underwear range
2024.03 Prompt Magazine #07 | AI Series: Army of Love
2024.02 Prompt Magazine #06 | AI Series: Sparkling realm of Perlandia
2023.11 Prompt Magazine #02 | AI Series: Red
Exhibitions + Awards
2026.07 Award | Jury Member
2026.06 Digital art installation| Neo.Fashion at Berlin Fashion Week
2025.09 Art Market| HAAM at Kraftwerk Bille, Hamburg
2025.06 Group Exibition| And, Or or Not at Designforum Vienna2025.06 Digital art installation| Neo.Fashion at Berlin Fashion Week
2024.09 Award | Spotlight Award 2024 | Shortlist
2024.06 Digital art installation| GEN AI Summit Riga
2024.04 Award | GoSee Award 2024| Shortlist
Talks + Keynotes + Workshops
2026.08 Workshop | PAGE live: In the AI Age, Berlin
2026.06 Webinar | PAGE ACADEMY "Imaginary Friends – Character Lab"
2026.04 Panel | Visual Conference, Hamburg
2026.04 Podcast | Brainfood / 27 km, Hamburg
2025.11 Workshop| JvM Academy, Hamburg . Midjourney Course
2025.10 Keynote| Design Business Days by PAGE & W&V, Hamburg
2024.09 Keynote| Synthetic Styles, Stuttgart (ongoing project)
2025.06 Podcast| Dear Photographers, Zürich
2024.04 Keynote + Panel Talk| Wonder Panic by Synthetic Styles, Stuttgart
Campaign Germany, November 2024
Awards | advertising + design
Gold Airport Media Award . AME . Cannes Lions . Das Plakat . Effie . Good Design Award Chicago . London International Awards . Moebius . One Show . W&V/ZMG Silver ADC Deutschland . Moebius . Smart Marketing Award Bronze ADC Deutschland . Clio Award . Die Anzeige Shortlist 4x ADC Deutschland . ADC Europe . 2x ADC New York . 3x Cannes Lions . 5x Clio Award . Cresta . D&AD . Das Plakat . DDP Award . 2x Deutscher Designpreis . Deutscher Multimediaaward . EPICA. Eurobest . 7x London International Awards . Moebius . 2x New York Festivals / One Show . 2x Red Dot Award
Agencies
Hamburg + North Accenture . Brand+ . c/o Daubenbüchel . Circus Ramezani . DDB . Cream Colored Ponies . Elbkind . Faktor Design . FCB . FischerAppelt . Fluent . Geometry Global . Grabarz & Partner . GGH Mullenlowe . Gudella Barche . Impacct . Integrity Design . Interone . Jung von Matt . Kregel & Plitsch . Kochstrasse . Kolle Rebbe . La Red . Liquid Campaign . Optimist . Philipp und Keuntje . Plan.Net . Publicis Pixelpark . ReinsClassen . Serviceplan . Select World . Shift . SinnerSchrader . Scholz and Friends . TBWA . Thjnk . VLMY&R . Yes ideas . Zum Goldenen Hirschen Berlin + East Lambs and Lions . Heimat . Heymann Brandt . Neue Digitale . Optimist . Plantage . Super an der Spree . TBWA . TLGG . Wiethe . Zum Goldenen Hirschen Frankfurt + West DDB Düsseldorf . Deutsche Telekom . Neue Digitale . Saatchi & Saatchi . Scholz and Friends Düsseldorf . TBWA Frankfurt . Vistapark Wuppertal . Wefra . Zum Goldenen Hirschen Köln Munich + South Jung von Matt am Neckar . Ofenstein Werbeagentur . Zou Bizou . 19:13 Werbeagentur Europe Impalawolfmitbiss, Kitzbühel . Mexx Europe, Amsterdam . No Sleep Till Brooklyn, Oslo . Publicis, Zürich . Springer & Jacoby International, Amsterdam Worldwide DMG, Beijing . Serviceplan Dubai
Companies
Bauer Verlag . Calida . Deutsche Telekom . Dr. Armah-Biomedia . Glynt . Good School . Medi . Mexx Europe, Amsterdam . Nines Styles, USA . op Couture Brillen . Strive Publishing . Tchibo
Jung von Matt Neckar
Grabarz & Partner
Select Worldwide
Yes Ideas
Brands
Beauty & Lifestyle Axe . Barnängen . Beiersdof . Babor . Burts Bees . Catrice . Dove . Essence . Florena . Greenbutter . Hildegard Braukmann . Ipuro . Klapp . Laneige . Lavera . Lavolta . L.O.V . Maria Nila . NAE . Nivea . Parsa . Penaten . Prose . Schwarzkopf . Wella . Zoeva Cars, Transport & Logistics Audi . BMW . Chrysler . Continental . Daimler . Deutsche Bahn . Kühne + Nagel . Lufthansa . Infiniti . MAN . Mercedes . MINI . Opel . Rivian . Sixt . Skoda . smart . VW Energy E wie Einfach . Entega . E.ON . RWE . Siemens Energy . Yellow Strom . Vattenfall Fashion Adler . Betty Barclay . Breuninger . Calida . Camelactive . Cazal . Chiemsee . Deichmann . Esmara . Ferragamo . FuchsSchmitt . GANT . HIS . Heine . Mexx . Mey . My Theresa . Otto Kern . Public . Reebok . Saks OFF 5TH . Sheego . SinnLeffers . s.Oliver . Street One . Strenesse . Tamaris . The North Face . Twentyfour . The Fashion Company . Uniqlo . Vans . Zalando Fairs CeBit . Hannover Messe . IAA Financial Services & Insurance Allianz . Commerzbank . Deutsche Post . DZ Bank . Haspa . Sparkasse . Swiss Life Food and Beverages Berentzen . Coca Cola . Ferrero . Hachez . Holsten . Jacobs Douwe Egberts . Jägermeister . Kinder . Knorr . Langnese . Lübzer Pilsener . McDonald’s . Mera . Nespresso . Ramazzotti . Sierra Tequila . Tetra Pak . tictac . Veganz . Zóegas Household & Technology Bosch . Busch-Jaeger . Duravit . Meissen . Microsoft . Miele . Olympus . Panasonic . Philips . Poggenpohl . Reuter . Siemens . Tesa Pharma and Health AOK . Bayer Pharma . Biolacta . Doppelherz . Klosterfrau . Medi . Medisana . NUK . OPED . Techniker Krankenkasse . Seca Politics & Associations Bundesministerium für Familie . Bundesministerium für Umwelt . Bundesregierung Deutschland . CDU . Deutsche Apothekerverbände . Deutscher Zigarettenverband . Die Grünen . FDP . Hamburgische Bürgerschaft . IG Metall . SPD Print & Media Brigitte Young Miss . Börse Online . Brockhaus . Gala . Gruner + Jahr . inTouch . it’s Style . MyWay . Parship . Readly . Sky . Premiere . ProSieben . Sat1 . Stern . Strive Magazin . TvMovie . Wohnidee . QVC Telecommunications Telekom . T-Mobile . T-Systems . Vodafone Tobacco British American Tabacco . Cohiba . Davidoff . Fortuna . Glo . Lucky Strike . Pall Mall . Vype . Zonnic Tourism Ferienappartements Bergen . Emirates Hotels & Resorts . Touristikverband Kitzbühel . Scorpios Bodrum Trade & Industry Ebay . Edeka . Felix Schoeller . Galeria . Heinemann Duty Free . IKEA . Kets . Lidl . Neckermann . Mediamarkt . Obi . OTTO . REWE . Tchibo
