For the Betty Barclay Spring/Summer 2026 catalog, Seaside Stories creates a calm, light-filled visual world set between coastal landscapes and modern architecture. Warm sand tones, soft light, and open horizons define the clear, reduced atmosphere.
All looks featuring complete outfits are AI-generated, forming the visual foundation of the catalog and ensuring a consistent, contemporary aesthetic.
Brand Betty Barclay
Project Spring/summer catalog 2026
Agency Ofenstein Werbeagentur
AI Visuals Jeannette Bergen